The CBSUA College of Economics and Management, in partnership with the Bicol State College of Applied Sciences and Technology (BISCAST), conducted a training seminar titled โDress Me Up: A Training Seminar on Product Packaging and Enhancement and Values Formationโ on April 24, 2025, at BISCAST in Naga City. The event was held in collaboration with the San Isidro Development Cooperative (SIDECO) and the Zonta Club of Naga and Camarines Sur.
The seminar aims to equip participants with knowledge on product quality, labeling, and values in business. The activity featured Dr. Anna Liza M. Mateo, who delivered a comprehensive lecture on dress-me-up product packaging and enhancement.
Meanwhile, Ms. Jo Anne B. Lopez gave an inspiring talk on values formation and embracing business ethics and principles. She capped her presentation with a quote from Albert Einstein: “Try not to become a man of success but rather try to become a man of value.”
The training pointed out that packaging not only serves as a barrier between the product and the environment but also provides an avenue for conveying brand identity, shaping a unique customer experience, and impacting sales. The seminar also laid out the importance of building a culture of accountability, respect, and excellence within the organization. | ๐๐ฆ๐ฑ๐ฐ๐ณ๐ต ๐ข๐ฏ๐ฅ ๐ฑ๐ฉ๐ฐ๐ต๐ฐ๐ด ๐ง๐ณ๐ฐ๐ฎ ๐๐ฆ๐ต๐ฉ๐ฆ ๐๐ข๐ฆ ๐๐ช๐ค๐ข๐ง๐ฐ๐ณ๐ต โ ๐๐๐ ๐๐ต๐ข๐ง๐ง